Sunday, 18 October 2020

What is the future of digital marketing job in india?

 


What is the future of digital marketing job in india? - Marketing tadka 


Digital marketing is a booming industry which helps companies in marketing their products/services online. Compared to traditional marketing these are some key benefits which makes this marketing strategy more effective and affordable.


Why Digital Marketing is Growing?

1. Can target huge number of audience 
2. Can target audience with specific features
3. Very affordable 
4. Measure the results of campaigns effectively 
5. High engagement rate for ads


Now coming to your question, what is the scope of digital marketing in future?

I would say the demand of digital marketing will grow and will have better oppurtunities as the time progress due to following reasons.


1: Growth in Indian Internet Users
If you consider this for Indian market, as of 2016 in India we have got 46 crore users already online. This number is growing at very fast pace. This is 38% penetration in India. So you can see clearly as more users get connected the demand will further increase.

If you look at global data the users base is increasing rapidly


2: Millennials use internet more 
Most of the millennials are always hooked to their smart phones, most of them have account on FB, twitter, Instagram etc etc. Which makes its effective to target these large group of audience.


3: Customised targeting: One of the biggest reason of digital marketing growth is to reach your audience with very specific personal/educational/professional details as per their profile information.

As you can see these are few reasons which makes digital marketing have a better scope in future.


Note: One problem we may have in future is that there will less jobs for freshers as the industry gets mature and supply for digital marketing professionals exceeds the demand.

Look at what happened to engineering and software industry, which has very less chances for freshers now as the industry had saturated. Also due to automation most of jobs are replaced with automated softwares.


Digital marketing industry is developed to all the business sectors in India. This industry growth between 2010 - 2018 has been tremendous. Various fields on the internet about digital marketing in India the growth reaches to 25% to 60% on an annual basis. With the entries of E-Marketing players like Amazon, Flipkart and Snapdeal, the digital marketing industry reached to peak levels. Like online payments, oder tracking, Content Management etc..



Coming to career path of an individual. There is a lot scope in this industry. How the designations and salary will be provided in the above infographic image. Or else if you want to start your business much more scope is there specifically like in India because our country is developing nation so we can create so opportunities to our Unemployees. Like as starting a advertising company & Maintain your blogs,etc.


Digital Marketing India based Companies Business Plan

In the coming years we could see many digital marketing companies launching up in India. So, for that what they need to do is to have a presence at the top of the google search results. But reaching top of the results page for a search query is a tedious task for a business person. Since he is lacking in Digital Marketing Expertise. But since every company knows about the rising need for the digital marketing services. In addition, Digital Marketing Services India based companies will try to recruit Digital Marketing Experts. Further more, the problem is the lack of availability of skilled Digital Marketing Experts. Most Digital Marketing Professionals are either qualified in SEO, SMM, SEM, Inbound Marketing or Lead Generation. But in order to satisfy this growing need what we need is a full service Digital Marketing Agency.


Salary package for Digital Marketing Experts in the coming years


Also, one of the most noteworthy factor is that a Digital Marketing Expert in India could easily earn up to 1.5 Lakhs-2.5 Lakhs per month. In addition most foreign digital marketing agencies would offer an experienced digital market very high salary packages. Most of all, foreign companies salary package are in the range 4 Lakhs-6 Lakhs per month. Most Digital Marketing Companies abroad would employ Experts for different fields. One for SEO, One for SEM, One for SMM, One for Inbound Marketing & much more. All that matters if you are the right one for the job. Moreover you should match up with their ideals. The role of a Digital Marketer is to track & analyse the campaign performance.

5 TOXIC HABITS TO QUIT IMMEDIATELY

 5 TOXIC HABITS TO QUIT IMMEDIATELY


1. Overthinking - your reality is this, start from where you are with what you have. 


2. Making comparison with other people's lives and paths - eveyone has a different story. It's useless thinking we are on time or late, every process is unique and different. 


3. Being jealous/envious - stay focused on you and your potential!


4. Complaining - it's not only useless but also harmful for you and the people surrounding you!


5. Not following your body's signs - trust your instinct, you know more than you imagine.


Agree?


What would you add?


For more positivity and inspiration in life, follow 



How to Double Your YouTube Subscribers (Without Buying Them)

 How to Double Your YouTube Subscribers (Without Buying Them)



With that much competition, you might have already counted yourself out and accepted the viewpoint that becoming popular on the platform is hard.

But what if you’re making a social media mistake? What if you could break through the noise and become a popular on YouTube?

One of the best ways of measuring popularity on YouTube is by looking at the number of subscribers you have on the popular social media platform.

The more subscribers you have, the more you can consistently achieve high view counts on your videos.



Not everyone who is uploading a video to YouTube has laid out a strategy that will allow for them to increase subscriber numbers.

And so, this is where the opportunity lies.

If you can come up with a strategy to boost subscriber numbers, you too will be able to join the companies that are experiencing success with YouTube.

In this post, we’re going to take a look at how you can grow your YouTube subscriber count. We’ll analyze a variety of media marketing strategies and focus on how you can implement them.


Give your channel a theme

Before you do anything, you need to give your channel a theme.

If you take a look at a lot of the top YouTube channels, you’ll notice that many of them stick to a theme.



Notice how a lot of the videos he creates stick to certain topics related to business and success.

Having a theme will help direct all of your later efforts when it comes to creating content.

On top of that, if you give your channel a theme, you can make it the ‘go-to’ place for certain types of content. This is the goal of a social media platform.


Post incredible content

Many marketers realize that video converts better than other forms of media

If you want to experience results like this, you need to learn how to create incredible content in your media platform.

Plus, if you can create incredible content, then a lot of the work related to growing your subscriber count is done for you already.

When people subscribe to your channel, they’re essentially signing up to get updates whenever a new piece of content is posted.



So how do you produce incredible content?

If you want to create incredible content, it’s worth focusing on producing content that is relevant for your target market/audience.

Provided that you’re sticking to a theme as mentioned before, it shouldn’t be too hard to come up with a way to produce valuable content.

Let’s say that you want to create a channel that covers the topic of ‘pencil drawing.’



Post often and consistently

This is probably the hardest part of growing a YouTube following — though it can also be one of the most important.

96% of B2B companies plan on using video marketing as a part of their strategy next year. Posting content consistently is a great way for you to compete.

Plus if you’re constantly posting new content, then people have a reason to become a subscriber and share it on their social networks.

After all, people are less likely to subscribe if you’re not going to post any more content — why should they?

If you use the tips mentioned earlier, then coming up with ideas for posting new content doesn’t need to be hard.

You just need to set a schedule and stick to it.

How often should you post?

If you want to keep things simple, you might want to take a look at what your competition is doing and then one-up them.

Often, however, the best plan is the one that you can stick to.

So, you may just want to create a schedule that you actually can keep up with. Either way, it’s important that you do everything in your power to stick to that schedule.

Consistency in your media marketing campaign is important as it’ll keep existing subscribers coming back for more.



Conclusion

YouTube can seem a little scary, because of its heavy reliance on video.

However, with its massive user base, it would be a mistake to ignore the huge potential that it represents.

One of the keys to consistent success on YouTube is to have a channel with a high subscriber count.

This will help improve the number of people that will consistently watch your videos.

Those views will result in a trickle-down effect as people will subsequently engage with you as a business or individual after watching your video.

When it comes to boosting subscriber numbers, you need to implement a variety of media marketing strategies.

At the core of it all is creating exceptional content that will impress people so much that they don’t mind hearing from you again.


For YouTube performance marketing and for getting huge chunk of subscribers and views